Measuring Soft Power in International Relations book cover

Measuring Soft Power in International Relations

Author: Irene Wu

Website: https://www.rienner.com/title/Measuring_Soft_Power_in_International_Relations

Soft power typically gets short shrift in foreign policy strategy because it is considered difficult to measure. To what degree do student-exchange programs matter to international politics? How exactly does a diaspora network affect a country’s influence abroad? What are the foreign policy implications of hosting the Olympics? Can hit movies solidify alliances?  Wu has developed the Soft Power Rubric, an innovative framework that allows soft power to be quantified, as GDP is, supporting country comparisons, historical analysis, and global rankings. 

Scroll to Top